by Tamy Bond
Link building, or link-building, is the process of finding and adding valuable links both to and from your website. There is no doubt that building links which point directly to your site (backlinks) is an important part of any SEO strategy. Wikipedia explains it this way “In the field of search engine optimization, link building describes actions aimed at increasing the number and quality of inbound links to a webpage with the goal of increasing the search engine rankings of that page or website.”
Why is link building important?
Link building is a vital part of SEO because it can help build credibility and gain trust in the minds of your viewers. For instance, if you visit a website or business that no one recommended, what is the first thing you do? See if there are reviews or links that validate their credibility. Somehow, there is added value in what others say. It’s part of our human nature. Read more “Link Building – Inbound Links and Outbound Links”