Tom Blubaugh discussses marketing with hundreds of authors.
What he hears most is I don’t have the money to hire a coach. He understands this.
Writing a book, getting it totally ready to publish, and preparing promotions for it take a huge investment. There is no way around it unless you are just writing as a hobby.
If you are an experienced author or a beginner who has researched what it takes to be a successful author, you understand that the only one who is going to market and promote your book is you, the author. Taking all this into consideration, Tom has developed a do it yourself (DIY) marketing program using short PowerPoint videos. Each video presents one principle or strategy in such a way that you can implement them in a steady, effective process. Most of the videos are $10. A few are free. If you join the Christian Authors Community on the Author level, $35 per month, you have access to Tom’s coaching classes via Zoom video at no additional charge for as long as you remain a member. If you would like to speak to Tom about the DIY course or the Christian Authors Community you can schedule a time @ calendly.com/tom1212 .
Birthing a Book is like having a baby.
If you want to understand the book marketing plan, study the video BABY. Wrap your head around the principles. Relate them to the process of what you must do to maximize your audience of readers. It is not an easy process. It involves fear, apprehension, doubt, insecurity, discouragement, excitement, joy, fun, challenges, obstacles, budgeting, patience, time, finances, planning, decision making, mistakes, victories, learning, testing, faith, trust, attitude, emotions, and most certainly hard work.
Not everyone can write a book. Because you can, you are in a special population of human beings and you are to be congratulated. Writing a book, however, taking huge amounts of time, talent, and energy. BUT it is just the beginning. You’ve got to build a reading audience, and that is not for the timid.
Delivering a book is very similar (metaphorically speaking) to delivering a baby. The goal is to prepare the family (reading audience) for the baby (book) in such a way as to create expectation, excitement, enthusiasm, joy, fulfillment, inclusion, bonding, and connection.
In the Baby video (watch it now by clicking here) is a list of activities necessary in preparing for the baby.
This is not a pass/fail test for a grade. It is a thinking challenge to help you grasp the marketing strategies presented in the Baby video. Feel free to challenge, debate, discuss, and ask questions. This is all about authors helping authors get the most from this training video.
Are you ready? Have you prepared as much as you can?
Enjoy the journey by-the-class OR included in membership.
There are lots of videos to either purchase and watch, or register for classes that are ongoing on Thursdays at 10am Central time. You can email Tom for more information. By clicking either of the buttons below you have access to great benefits for your writing career.
Register for classes using Paypal.