by Gina Burgess In the New Yorker, there’s a good article: Publish or Perish. The future of publishing is discussed, and Russ Grandinette of Amazon makes a very good point. “In [my] view, book publishers—like executives in other media—are making the same mistake the railroad companies made more than a century ago: thinking they were […]
by Gina Burgess Nope it isn’t writer’s block. That’s two words. According to a mountain of studies it’s networking. Of course there isn’t a separate study done just on authors, but studies have included thousands of people in all different walks of life. Networking seems to either instill excitement of discovery in some people or […]
Measuring your success in social media marketing is more than just checking to see how many likes and follows you have accumulated. These may prove that you can create quality content that people want to see or perhaps you ran a great campaign to gain likes and follows, but now what? How do you know if these followers will interact […]
Measuring your success in social media marketing can seem overwhelming and rather tricky. If all you measure is likes and follows, it’s a piece of cake. But, that doesn’t really tell you if you are being successful on your social media platforms. As a business owner, if you have a marketing plan that creates thousand of likes and follows, but generates no real leads or sales, […]
by Tamy Bond As you struggle with all the ins and outs of posting to all the different social media platforms , you may have figured out that actually sitting down and making a plan might be a good idea. Actually, it’s a GREAT idea! It really is very simple. Everything you do with social networks should be part […]
Not sure what to post on social media? Wondering if you should share something on social media? What if the reaction isn’t what you expected? Afraid you will offend all your followers with a post? Many people and authors wonder what they can share and post on social media. What is appropriate? What is helpful? Is it OK to post a fun picture or share a post from a friend? Here’s a […]
Not sure what to post on social media? Wondering if you should share something on social media? What if the reaction isn’t what you expected? Afraid you will offend all your followers with a post? Many people and authors wonder what they can share and post on social media. What is appropriate? What is helpful? Is it OK to post a fun picture or share a post from a friend? Here’s a […]
by Tamy Bond What are The Best Times to Post on Social Media? The easy answer is to post on social media when there is the most traffic. Easy, right? Not so much. There are many variables to consider. Your posts times may vary depending on the social media platform you are using and what the demographics are like. For instance, Facebook may be a broader, more […]
by Tamy Bond I’m sure you know that attracting ongoing traffic to your website is key to your success online. Without traffic, there is no lead generation, no sales and no business. Most anyone can build a website and begin to generate traffic, but how do you create a steady stream of traffic to your […]
By Tamy Bond Many authors see the value of having a website but aren’t sure the cost is worth it. The trick is to find the most cost effective way to ensure your writings have a solid presence in the Internet Marketing arena. There are many ways to accomplish this goal without breaking the bank. Knowing the need for a website and coming up with the […]
