If you took marketing in college before 2004, you probably were not taught about content marketing. Yet, perhaps you recall the 4 Ps: Product Pricing Placement Promotion If you haven’t taken courses on marketing, that’s okay. Fortunately, we have marketing coaching as part of our manuscript bundle at Authors Community.
Search Engine Optimization
Inspiration & Information
by Julianne Rigali Designing Your Navigation Menu Before you start design on your website, the second thing to do: You should layout your navigation menu for website navigation. (Wondering about the first thing…that’s for an upcoming post…stay tuned.) First, use a piece of paper, a blackboard, or a dry erase
by Julianne Rigali As an author, SEO and Branding are your best friends. What is SEO? Search Engine Optimization. It is making your website search engine attractive. Search engines, such as Google, are the first place most people go when they are seeking information. You don’t want your potential readers
by Gina Burgess By now you’ve most likely heard something about GDPR (General Data Protection Regulation). This is an European Union law that goes into effect on May 25, 2018. So what does a law in Europe have to do with global online business? I’m so glad you asked! It
by Tamy Bond Link building, or link-building, is the process of finding and adding valuable links both to and from your website. There is no doubt that building links which point directly to your site (backlinks) is an important part of any SEO strategy. Wikipedia explains it this way “In the field of search engine optimization, link building describes actions aimed
by Tamy Bond SEO (search engine optimization) and keywords go hand in hand. You can’t have one without the other. It’s the keywords in your web content that search engines use to help people find your site. A website is considered well optimized when it speaks the same language as the traffic it is trying to find. In others