Inspiration & Information
If you took marketing in college before 2004, you probably were not taught about content marketing. Yet, perhaps you recall the 4 Ps: Product Pricing Placement Promotion If you haven’t taken courses on marketing, that’s okay. Fortunately, we have marketing coaching as part of our manuscript bundle at Authors Community.
By Gina Burgess First flush of love finally blossoms into full-fledged, lasting love that ends with accepting a proposal. Like an on-the-knee marriage proposal, an accepted book proposal leads to long relationships, trusted relationships, and even better, profit for both parties. Terry Whalin–an acquisitions editor for Morgan-James Publishing–has the scoop
by Gina Burgess While reading an article on Entrepreneur about eight mistakes entrepreneurs usually don’t realize they are making, mistake #7 hit home. You can read the whole article here Mistake 7: Taking ‘no’ for an answer. Great entrepreneurs realize that a no actually means “not yet” in many scenarios. They break through
by Gina Burgess (using part of an excerpt from Using the Ripple Effect) Guerrilla marketing—the idea of using a small amount of money [or zero money] to do something unconventional—should be a part of every writer’s book marketing strategy (Scott La Counte – @buzz_trace) This is probably the most fun
by Gina Burgess By now you’ve most likely heard something about GDPR (General Data Protection Regulation). This is an European Union law that goes into effect on May 25, 2018. So what does a law in Europe have to do with global online business? I’m so glad you asked! It