Inspiration & Information

Do I need to create a budget for marketing my book

If you are an author, you are running a business.   If you don’t believe this and don’t have a business plan, then you’re in trouble.  “Tom, you’re starting off your blog post with a negative statement?”  I don’t lie to my members- I won’t lie to you.  This is your first obstacle.  Trip

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What it really takes to have a best selling book

One of the questions I am asked regularly is “do you guarantee you can sell my book.” The answer is always, “no.” Here is why. Your book must be a well written book. Has your book been through the process of a critique group? This is the first thing I

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Book Marketing vs Promotion – Is there a difference?

As first-time author, you have lots of questions. One of the biggest ones is always “How do I actually sell the book I’m writing?”   If you’re like most people today, you turn to Google for help. On an initial search on Google, you pull up over 5 million answers to

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Can you do everything to self-publish and promote your book?

These five words–I CAN DO IT MYSELF–are possibly, the most success sabotaging words for an author/writer in any language.  They may sound like words of confidence and they very well may be—if they are spoken in reference to something within one’s core competency—a fundamental knowledge, ability, or expertise in a

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To Self Publish or Not to Self Publish

Making DecisionsAs citizens of the world, we have many decisions to make daily. As authors,we have many choices to consider on a regular basis. How do we make ourdecisions? “… do all to the glory of GOD” (1 Corinthians 10:31b) is a starting premise forthose of us who love the

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Who Are Your Tribe?

I was always one of those people who enjoys their own company, but also gets inspired and gains a sense of well-being when attending a social occasion with like-minded people. Everyone finds there are some people they just don’t understand or just don’t feel any connection to, and others they

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